Effective Date:This Privacy Policy was last updated on {month} of {year} xx.

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Titanium Fitness Center, LLC. and its subsidiaries operating under the TITANIUM brand (collectively, "Titanium", "we", "we" or "our") respect your privacy and use your personal information in an effort to fulfill our commitment to offer and provide an unparalleled member experience . This Privacy Policy ("Privacy Policy") describes Titanium's privacy practices, including the types of personal information we collect, how we use this personal information, with whom we share it, and the choices available to us regarding our use of the information. . This Privacy Policy also describes the measures we take to safeguard personal information and how you can contact us about our privacy policies.

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This Privacy Policy applies to personal information we obtain when you interact with Titanium, including, without limitation, when you visit and use our TITANIUM-branded locations (our "Clubs"), usa http://www.titaniumfitcenter.com and any other Titanium website, mobile application or online service or platform to which this Privacy Policy is contained or linked (collectively, the "Sites"), apply for a job with us or connect with us.

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This Privacy Policy does not apply to Equinox products and services that have separate privacy policies, including, without limitation, the Privacy Policies of our affiliated companies Titanium Media, Titanium Hotels, or others, as described later in this document. .

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Select one of the links below to jump to the relevant section:

• Information we collect

  • Information we collect automatically

• How we use your information

  • Third Party Analytics Services

  • Interest-Based Advertising

• Share information

• your options

• Your privacy rights in California

• European Economic Area: Information for residents

• Text messages

• Links to third party sites

• How we protect personal information

• retention of personal information

• Intended use by adults

• Updates to our privacy policy

• How to contact us

• Cookies policy

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Information we collect

We collect personal information from our members and visitors to our website when they sign up for a membership, make a purchase, or sign up for our newsletter. The types of personal information we collect include names, email addresses, postal addresses, telephone numbers, and payment information. We also collect information about how our website is used, such as the pages visited and the links clicked.

The types of personal information we collect include:

• "Identifiers", such as your real name, alias/preferred name, mailing address, unique personal identifier (for example, device identifiers, cookies, beacons, pixel tags, mobile ad identifiers and similar technologies; member ID number, unique identification pseudonyms and other forms of persistent or probabilistic identifiers), online identifier, Internet Protocol (IP) address, email address, phone number, login credentials (for example, username and password) , signature, driver's license or state identification card number, passport number, other government-issued identification information, and other similar identifiers and contact information.

• “Business Information” such as records of products and services purchased, obtained, or considered, purchasing or consuming history or trends, and other transaction-related information.

• Financial and payment information, such as your credit/debit card number, expiration date and security code, bank account number, and billing address. Your credit/debit card number is collected and stored by third party payment processors on our behalf. We store only the last four digits of your payment card.

• “Characteristics of protected classifications” under applicable laws, age, sex, race, national origin, religion, gender, gender identity, gender expression, marital and family status, medical condition, disability, citizenship and military status, and status veteran's name, as well as other demographic information such as your date of birth.

• Information and data about your physical condition, health, nutrition, activities, biological characteristics and objectives, programs and training progress.

• Membership and usage information if you are a Titanium member, such as the clubs you visit and the hours you register, the workouts you record, the classes you book, and information provided when you purchase or schedule workouts and spa treatments.

• Personal preferences like favorite clubs, classes, and instructors.

• Sensory information such as audio, electronic, visual and similar information, including photographs and CCTV video footage.

• Biometric information such as facial geometry scans or other facial recognition information.

• Information related to applying for a job at Titanium, such as employer and employment history, education, job role, salary, professional certifications, and other resume information.

• Online activity and other electronic networks, such as browsing history, search history, and information about your interaction with the Sites and other websites, applications, or advertisements.

• Social media users, content and other information you post on our social media pages or tag us on your social media pages, and information we obtain from third-party social media services (for example, Facebook) if you choose to link to or create or log into your Titanium online account through these services.

• Information from third-party fitness devices, apps, or services (e.g., Apple Health) or from sites, apps, products, services, or offers from our affiliates or third-party partners (collectively, “*Connected Accounts”), if you choose to connect any of the foregoing to your Titanium account or our Sites, or if you choose to use your Titanium account to log in or validate your account with any connected Account.

• Other information you provide to us, including through emails and other communications, surveys, information or content transmitted or uploaded through your Titanium account (such as message board postings), and interactions with Titanium and its staff, or information when you enter any sweepstakes, contests or promotions we may offer.

• Inferences drawn from any information identified above to create a profile about you that reflects your preferences, characteristics, psychological tendencies, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

In many cases, we will collect the personal information described above directly from you. In some cases, however, we will collect the information from other sources, such as:

• Affiliates, subsidiaries and parent companies.

• Business Partners: We may obtain your information from other businesses we partner with to provide you with products, services or offers that we think may be of interest to you, including our on-property partners such as cafes and through any connected accounts.

• Friends and Family: We may obtain your information from your friends and family, such as when they refer you to our products, services or other offers.

• Other Sources: We may obtain information from other sources, such as publicly available databases, joint marketing partners, social media platforms, consumer data resellers, online advertising companies, and vendors who provide services on our behalf.

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Information we obtain by automated means

When you interact with our Sites, or when you connect to our Wi-Fi network at one of our Clubs, we obtain certain information by automated means, such as cookies, web server logs, web beacons, and other technologies. A "cookie" is a text file that websites send to a visitor's computer or other Internet-connected device to uniquely identify the visitor's browser or to store information or settings in the browser. A "web beacon," also known as an Internet tag, pixel tag, or clear GIF, links web pages to web servers and their cookies and can be used to transmit information collected through cookies to a web server.

 

We use these automated technologies to collect information about your equipment, devices, Internet connection, browsing actions, and usage patterns. The information we obtain in this way may include your IP address, identifiers associated with your devices, types of devices connected to our services, web browser characteristics, browsing history, device characteristics, language preferences, referring/exit pages, clickstream data and dates. and times of visits to our Sites. We may also obtain information about how you interact with the Sites, such as the features and pages you visit, search queries, and download errors. These technologies help us (1) remember your information so you don't have to re-enter it; (2) track and understand how you use and interact with our products and services; (3) tailor the products and services to your preferences; (4) measure the usability of our products and services and the effectiveness of our communications; and (5) administer and improve our products and services.

 

Your browser may tell you how to be notified when you receive certain types of cookies or how to restrict or disable certain types of cookies. Please note, however, that without cookies you may not be able to use all the features of our Sites. For mobile devices, you can manage how your device and browser share certain device data by adjusting the privacy and security settings on your mobile device.

Information about our cookie practices and how to change your cookie settings is available in our "Cookie Policy" below. To the extent required by applicable law, we will obtain your consent before using cookies or similar tools.

Certain web browsers allow you to instruct your browser to send Do Not Track ("DNT") signals to the websites you visit, informing those sites that you do not want your online activities to be tracked. At this time, our Sites are not designed to respond to browser DNT signals or similar mechanisms. For Do Not Track information, visit: allaboutdnt.org

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How we use your information

We use the personal information we obtain about you to perform our contract with you or to take steps at your request prior to entering into a contract with you, including:

• Provide you with our services, products and other offers.

• Provide a seamless and integrated experience across connected accounts.

• Establish, manage and administer your membership and account with us, including verifying customer information and performing billing functions. We reserve the right to use any stored contact information (including email, postal address, and telephone or mobile phone) to contact you in administering your membership.

• Process and complete your purchases in connection with our membership opportunities, products, and services (for example, training sessions, retail purchases, and spa treatments), and keep you informed of the status of your membership and purchases.

• Provide customer service.

• Manage career opportunities, including for the purposes of recruitment, candidate selection, interviewing and evaluation, and employee onboarding.

• Establish and manage our relationships with our vendors, suppliers, service providers and consultants.

We also use the information we collect based on our legitimate interests and business purposes, including to:

• Personalize and improve your experience on the Sites and in our Clubs.

• Provide you with a more personalized and relevant membership with Titanium.

• Communicate with you about our products and services, and send you marketing and promotional communications. See the section "Your options" below to learn how you can opt out of receiving these communications.

• Communicate with you and administer your participation in sweepstakes, surveys, events, programs, contests, promotions and other offers.

• Allow our affiliated companies and business partners (for example, on-site cafes and charities with which we partner) to provide you with products and services, and to send you information that you have requested or that we think may interest you about their products or services.

• Respond to your requests and inquiries.

• Operate, evaluate, develop, manage and improve our business, including through the operation, administration, analysis and improvement of our Sites, products and services; conduct research and develop new products and services; manage and evaluate the effectiveness of our communications; perform accounting, auditing, billing, reconciliation and collection activities and other internal functions.

• Perform analysis (including market research, trend analysis, financial analysis, and anonymization of personal information);

• Protect, identify and prevent safety and security issues, fraud and other criminal activity, claims and other liabilities; and

• Conduct investigations and comply with and enforce applicable legal requirements, relevant industry standards and our policies and terms, and for the establishment, exercise or defense of legal claims, whether in judicial or administrative or extrajudicial proceedings.

We use your personal information for these purposes because we have a legitimate business interest in providing services to our members, guests and other interested persons that is not overridden by your interests, rights and freedoms to protect your personal information.

Where we need to collect personal information by law, or under the terms of a contract we have with you, and you do not provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to process your payment). In this case, we may not be able to provide you with the product or service you have requested, but we will do our best to notify you if this is the case.

We may also use the information we collect about you in other ways, for which we will provide you with specific notice at the time of collection and obtain your consent if required by applicable law.

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Third Party Analytics Services

We use third-party web analytics services on our Sites, such as Google Analytics and ContentSquare. The service providers that administer these services use automated technologies to collect data (such as IP addresses) to evaluate the use of the Sites. For more information on these analytics services, see our "Cookies policy" next.

To learn how to opt out of Google Analytics, visit https://tools.google.com/dlpage/gaoptout.

 

Interest-Based Advertising

When you visit our Sites, we may collect information about your online activities to provide you with advertising about products and services tailored to your individual interests. We may also obtain information for this purpose from third-party websites on which our advertisements are served. This section of our Privacy Policy provides details and explains how to exercise your choices.

You may see certain ads on other websites because we participate in third-party ad buying networks (such as Google Ads and Facebook). Through such advertising networks, we may target our messages to users through demographic, interest-based, and contextual means. These networks track your online activities over time and across multiple websites by collecting information through automated means, including the use of third-party cookies, web server logs, pixels, and web beacons. The networks use this information to show you advertisements that may be tailored to your individual interests. The information our ad networks may collect on our behalf includes data about your visits to websites that serve Equinox advertisements, such as the pages or advertisements you view and the actions you take on the websites. This data collection takes place both on our Sites and on third-party websites that participate in these ad networks. This process also helps us track the effectiveness of our marketing efforts.

To the extent required by applicable law, we will obtain your consent before using your information for interest-based advertising.

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exchange dand information

We share your personal information with our vendors and other consultants, such as law firms and auditors, who perform services or functions on our behalf, such as vendors who help Titanium maintain the Sites, send postal mail and email, manage and update mailing lists, members and records, analyze data and facilitate customer service. In accordance with applicable law, we have entered into appropriate written agreements with our vendors and do not authorize our vendors to retain, use, or disclose the information for any purpose other than the specific purpose of performing services on our behalf or to fulfill requirements legal. However, in certain cases, providers may use aggregated and anonymized information for reasonable business purposes, such as to improve their products or services or for statistical reporting.

We may share your personal information with our affiliates, subsidiaries, and parent companies, including, but not limited to, LLC, EQX Hotel Management, LLC, Precision Run LLC, SoulCycle Inc., Equinox Media Inc., and The Related Companies LP In addition, we may share your personal information with other businesses with whom we partner to provide you with products, services or offers that we think may be of interest to you, including local businesses and charities with which we partner.

In accordance with applicable law, we may disclose information about you:

• If we are required to do so by law or legal process (such as a court order or subpoena).

• In response to requests from government agencies, such as law enforcement authorities.

• To establish or defend our legal rights or to enforce our membership agreement, terms and conditions and other contracts with you.

• When we believe disclosure is necessary or appropriate to prevent physical or other harm or financial loss.

• In connection with an investigation of suspected or actual illegal activity or violation of our membership rules and policies.

Otherwise, we may disclose information where we have obtained your consent to do so. We also reserve the right to assign or transfer any information we have about you in the event of a merger, acquisition, sale of assets, sale of our business, joint venture, reorganization, divestiture, dissolution, liquidation, or other corporate transaction involving us or any of our parent companies or affiliates.

 

Social networks and third-party applications:

We may share information with social media when you interact with the Sites (for example, by clicking the Facebook "Like" button) or when you connect your social media accounts to a Site. If you choose to connect third party applications to the Sites, your information may also be shared with these third parties. Please see below for more information on this, as we do not control these third parties or their privacy practices.

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your options

Where required by applicable law, we will obtain your consent to send you marketing communications. If you do not wish to receive any marketing emails, you may opt out of receiving future emails by clicking the unsubscribe link at the bottom of the relevant email. If you are a member and have an account on the Sites, you may unsubscribe at any time by logging in and adjusting your communication preferences. If you are a member, please note that even if you opt out of receiving promotional emails, you will still receive administrative and operational communications related to your membership, such as billing notices, session reminders, or club closings.

 

Text messages

In certain cases, the Sites may allow you to choose to communicate with Titanium via text message, including in connection with scheduling a visit to one of our Titanium locations. By electing to receive text messages, you expressly consent to receive text messages made using an automated telephone dialing system from Titanium or its service providers, and you further understand and agree that data rates and charges may apply and that you You are solely responsible for all associated costs assessed by your operator or telecommunications provider. Providing this consent is not a condition of becoming a Titanium member or receiving any goods or services from Titanium.

 

You can opt out of receiving text messages at any time by replying STOP or END to a text message you have from Equinox or texting STOP or END to (646) 357-9500 at any time. Please note that you may receive a confirmation text message acknowledging that you have unsubscribed. Please allow five (5) business days to process your request.

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Third Party Sites and Connected Accounts

As a convenience to you, the Sites may contain links to other online services or allow you to connect with third party sites, features, plug-ins, tools, widgets, social media platforms or applications, such as Facebook, Instagram, Twitter, YouTube and Apple. (collectively, "Third Party Sites"). or may allow you to connect or link to, or otherwise use your Titanium account in connection with Connected Accounts. Third Party Sites operate independently of us, and the privacy practices of the relevant third parties, including details about the information they may collect about you, are subject to those third parties' privacy policies. You acknowledge and agree that your interactions with such Third Party Sites and Connected Accounts, and your rights and obligations when accessing and using Third Party Sites and Connected Accounts, are not governed by this Privacy Policy (or Titanium's Terms of Use), and instead, you will be governed by the terms and policies of those Third Party Sites, and we encourage you to read those terms and policies carefully, as they may differ from ours.

 

TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE ARE NOT RESPONSIBLE FOR THE NATURE AND CONTENT OF ANY PRACTICES OR THE COLLECTION, USE OR SHARING OF YOUR PERSONAL INFORMATION BY ANY THIRD PARTY SITES OR CONNECTED ACCOUNTS.

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data security

At Titanium we take the security of your personal information very seriously and take administrative, technical, and physical measures designed to protect personal information against accidental, unlawful, or unauthorized destruction, loss, alteration, access, disclosure, or use. For example, we use industry standard security measures, such as SSL encryption, to protect your information when it is transmitted to us. We also restrict access to your personal information to only those employees and contractors who need to know the information to perform their jobs.

 

cookies

We use cookies on our website to help personalize your experience and to collect information about how our website is used. Cookies are small text files that are stored on your device when you visit our website. We use session cookies, which expire when you close your browser, and persistent cookies, which remain on your device until they expire or are deleted. You can disable cookies in your web browser if you prefer not to receive them, but doing so may limit your ability to use certain features of our website.

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Intended for use by adults

The Sites are intended for use by adults, and you may use the Sites only if you are at least eighteen (18) years of age or, in accordance with our membership policies, have parental consent if you are sixteen (16) or seventeen (17) years. The Sites are not intended for or directed to children under the age of thirteen (13), and we do not knowingly collect or store any personal information from children under the age of thirteen (13).

 

updatesto this Privacy Policy

We may periodically update this Privacy Policy, at our discretion, to reflect changes in our privacy practices, the Sites, and applicable law. We will post a notice on the Sites to notify you of significant changes to our Privacy Policy and will indicate at the top of this Privacy Policy when it was last updated. You should check this page from time to time to ensure that you are happy with our current Privacy Policy.

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Contact Us

If you have questions about our Privacy Policy, Contact us en privacy@titanium.com. Contact memadmin@titanium.com if you have questions about your Equinox membership. For general questions about Titanium, please visit http://www.titaniumfitcenter.com. Your comments are always welcome and appreciated.